He's asked the basic questions of "why this deal", "why now", and "what does it mean for Feedburner". The answers, unfortunately, are high in corporate jargon.
Take this, for example:
What does this mean for Feedburner's ad sales? Will it be taken over by Adsense, or will you continue to sell it independently?
We're definitely looking forward to leveraging Google's existing sales efforts. Selling it independently wouldn't provide the scale we'd like to offer to publishers as quickly as we'd like to provide it.
That translates as "Yes, it will be taken over by Adsense". Of course, this is the major reason for the acquisition - using Google's existing power to take over RSS advertising - so it's no surprise.
Still, Costello might be a nice chap, but this is a good example of why I don't believe (unlike our columnist Jeff Jarvis) that email interviews are the way forward - aside from their limited journalistic potential they're just less human.
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